Press releases


Special guest of the 2nd day the art critic Vittorio Sgarbi

VERONA – The matchmaking between operators from emerging countries and exhibitors was an added value to the PULIRE 2019 edition.

Satisfaction was expressed by the foreign operators who took part in the incoming project organized by Afidamp Servizi and ICE-Agenzia. Buyers from the USA, Morocco, Egypt, Turkey and South Africa were able to see first-hand the value of the “Made in Italy” and to get in touch with many companies, whose experience and professionalism they appreciated. The operators also appreciated the wide range of products increasingly more efficient and innovative.

In the afternoon ISSA hold the Networking Event at their stand: a moment of convivial relationship to strengthen partnerships, but also look for new business opportunities.

The Italian art critic Vittorio Sgarbi, guest of the exhibitor TWT, gave us a brief art lesson on cleanliness and beauty; he said: “cleanliness is essential in art and sometimes it delivers unexpected results. The most striking case is that of the Sistine Chapel, whose cleansing of the splendid frescoes took away the grayness revealing bright colors ". The art critic, who was one of the honored guests of Forum Pulire 2016, underlined how the show represents a fundamental moment of reflection on methods and solutions that daily involve us “both on a personal level, when washing our bodies, and on a professional level, when cleaning and maintaining cities and buildings ”.

At the end of the second day of PULIRE 2019, the visitors presence marked a +5% compared to the same day of the previous edition.

The comment of Afidamp Servizi CEO Toni d’Andrea is decidedly good: “In addition to the positive numbers, which certainly gratify the organizers of the show, the atmosphere we breath in the halls gives a more concrete and real measure of its progress. The exhibitors’ response is very good indeed”.

ISSA PULIRE | 7-9 SEPTEMBER 2021 | Verona Italy | All Rights Reserved | ISSA PULIRE Network srl | VAT Nr. IT10392070966